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Randy Krum infographic designerRandy Krum

President of InfoNewt.
Data Visualization, Infographic Design, Visual Thinking, Product Development and Marketing professional fascinated by good infographics.  Always looking for better ways to get the point across.

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Friday
Mar162012

Client Infographic: Streamlining your Digital Life with the new iPad

With the Apple event last week announcing the release of the new iPad, the Streamlining your Digital Life with the new iPad infographic from NextWorth takes a look at the history of the electronic devices that the iPad has replaced in our lives.  A true multifunctional device, the iPad has replaced many of our separate gadgets.

The digital world is converging on a revolutionary all-in-one device, the powerful, brand-new iPad. These are the iconic portable devices that led to (and are to some extent being replaced by) Apple’s innovation.

The lines are color coded to connect the types of devices in the timeline, and show any devices that had multiple functions of their own (like the Eee PC 701).  Using a treemap in the iPad image, it also shows the amount of time spent using the different functions on the iPad from average consumers.  The use of illustrations instead of photographs of all these devices keeps the design simple and focused on communicating the data.

Finally, using their own internal data, an assortment of prices are shown of the current maximum values that consumers can get by trading in their now-obsolete gadgets.  With a handful of the right gadgets, you could easily get enough money back to pay for a brand new iPad!

All of the essential information is included in the design: data sources, brand logo, URL of the original high-resolution infographic landing page, company logo, copyright statement and even a mention of the designer (nice job Jeremy!).

This was an infographic design from my own company, InfoNewt, and of course, the team at NextWorth was fantastic to work with!

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    Cool Infographics - Blog - Client Infographic: Streamlining your Digital Life with the new iPad

Reader Comments (5)

I'm thinking weight... presumably people don't carry all those things with them all the time, right? "Just a minute while I pull my iPad out of my front pocket to take a couple of snapshots!"
But I have to say I'm inspired by this. I'm going to get rid of my hammer and my nutcracker and replace them both with my frypan!
March 21, 2012 | Unregistered CommenterGerard
good line. Great analogy. It's not replacing most of these items, it has a function that can do what these items do. Some better some worse. When you can roll up you computer like a fruit roll up.....that's when I see replacement. I don't believe that is very far off. Maybe 5 years.
March 23, 2012 | Unregistered CommenterHammer
Why there is a tablet up to $200 in the list?
March 24, 2012 | Unregistered CommenterMartin
This infograph is misleading. First an iPad IS a tablet so you can't compare something to it is category. All this infograph is stating is the iPad is jack of all trades master of none. An iPad's camera can not match the caliber of a DSLR camera, nor can the iPad match the gaming experience of a console game, nor the versatility of the laptop computer (productivity applications, virtual machines, run large analytic application, house RDBMS, etc)
March 24, 2012 | Unregistered CommenterDalamar Evans
Well that's one way to overhype the product. Typical apple marketing. But i've seen the comment that i would have typed, so i'll just double what Dalamar Evans has written. 'nuff said.
April 3, 2012 | Unregistered CommenterYellowFlash
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