The History of NFL Logo Designs

Football is extremely popular in the United States. People pick sides and cheer on their teams loyaly.  The History of NFL Logo Designs infographic posted on Visual.ly tells the story of each football team’s logo through the years.

In Infographics below we are going to show you some of the interesting logo design changes across the (NFL) community with their territory maps.

Cool design that shows visual evolution of various NFL logos.

Thanks to Rachael for sending in the link!

How Corporate Logos Evolve

How Corporate Logos Evolve, from The Logo Company, shows us how even iconic world-wide recognized company logos change over time.

We often get asked for a logo design that can stand the test of time. Something that will last forever. I mean, we look at all these “Mega Corporates” and their logos never change. Do they? Well, actually and surprisingly, they do….a lot.

This illustration depicts some of the biggest global brands and highlights the evolution of their logos from humble beginnings to the present day. It might strike you how some of the designs started out looking like their biggest rivals and others appear to of hardly changed at all. Timeless is certainly not the overriding characteristic of most of these early creations.

This is a perfect use of an informative infographic that ties directly into a company’s business, and makes for a great content tool for marketing.  The big challenge in the coming years will be the relevance of infographics to the sites that publish them, and this is the right way to do it.  Informative, entertaining infographic that is directly relevant to the hosting website without specifically being an advertisement for their business.

They should have included a copyright (or Creative Commons) license and the direct URL to the infographic blog post in the footer of the design.  That way the information travels with the infographic as it is shared and posted across different sites.

Found on Best Infographics

Evolution of the Batman Logo

The Evolution of Batman poster designed by Cathryn Lavery from Calm the Ham is a visual history of the Batman symbol over the years.  I can’t think of any consumer logo that has changed this much, but the Batman logo remains a very powerful and recognizable brand.

A comprehensive and extensive chart of the Batman logo evolution, spanning over 72 years from 1940 - 2012 to map the transformation of a timeless hero.  Thanks to DC Comics for creating this cultural icon that we can all obsess over, all logos belong to them.

The infographic timeline covers 72 years (1940-2012) and shows different version of Mr. Wayne’s logo so the reader can easily distinguish the different iterations.  Additional information like the year and media publication format are listed in text.  I would have liked to see them spaced out along an actual timeline, but this design format fits better on a standard poster.  Three different size posters are available from the Calm the Ham site.

I found this design on the FastCoDesign site, but a few other designers have also tackled this specific history.  Cathryn Lavery mentions this 2008 video from Rodrigo Alejandro Rojas Sandoval as being the first one she knows of that had attempted this:

I saw this design on Nathan Yau’s FlowingData site in 2010, but he wasn’t able to cite the original source.  This one shows fewer versions, and doesn’t include any additional information.

Interactive Infographic: Coca-Cola vs. Pepsi

 

The Coke VS. Pepsi: The Cola Wars infographic from cnntees.com. Which side are you on?

For over a century Coke and Pepsi have been at each other’s throats in a constant struggle for a bigger piece of the billion-dollar soda market. 

Along the way the companies have picked up a slew of loyalists and fans, adamant that their cola reigns supreme. While there are countless spots online to check out the history of either company we decided to put together an interactive infographic, putting all cola war highlights together in one spot.

This is a really fascinating experiment with infographic design.  Although it appears to be a static infographic, it’s actually interactive.  If you look closely, there are two videos built directly into the middle of the infographic that play when clicked.  The growth chart at the top is also interactive.  Click on a decade, and then choose the specific year, and it displays events in each companies history related to that time period.

The interactivity is so subtle though, most people will probably miss it without me spelling it out in the title and here in the commentary.

The financial stats section is a really poor use of pie charts in the bottle caps.  The logo images work, but pie charts are for visualizing percentages.  Here, they forced the data into the cute visual, but it makes the data confusing and hard to understand.    Are the charts visualizing the percentages of each expense related to total revenue, or just arbitrarily visualizing the values to represent the comparison between the two companies?  No percentages are shown, and no values are shown for the values of the total pie.  This is forcing a round peg into a square hole.

At the bottom, it’s missing a URL to the original blog post (so readers that find this on the Internet can find the original high-resolution infographic), a copyright statement, a trademark statement and a credit to the designer.

Thanks to Ron for sending in the link!

Update on Monday, April 2, 2012 at 10:14AM by Randy

Quick follow-up, for those readers on iPads, the infographic won’t display in the Flipboard reader, but the infographic and all of the interactivity works nicely in the Safari browser.

Do You Need a New Logo?

A fun infographic from Watermark Design, Do You Need a New Logo? is a humorous decision chart.

“wink”