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Randy Krum infographic designerRandy Krum

President of InfoNewt.
Data Visualization, Infographic Design, Visual Thinking, Product Development and Marketing professional fascinated by good infographics.  Always looking for better ways to get the point across.

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Friday
Nov292013

Seven Myths of Email Marketing

Seven Myths of Email Marketing infographic

The Seven Myths of Email Marketing infographic from Alchemy Worx addresses many of the misconceptions about email marketing head on.

Many beliefs that email marketers hold true regarding email are simply false, according to research and analysis conducted by my email marketing agency, Alchemy Worx. We analyzed data sourced from our work with customers and industry figures to arrive at our conclusions.

Here are seven such email myths, which are also presented in an infographic at the end of this article.

Great information with fun illustrations that attract viewers.  The statistics should be visualized though, instead of just shown in text.  Big fonts are not data visualizations, and don’t make the data any easier to understand for the readers.

Footer has good information with full links to the sources, a clear copyright and the company logo.  It’s only missing the URL link back to the infographic landing page so readers can find the orignal when people post it without a link back to the Alchemy Worx site.

Thanks to Christine for sending in the link!


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Reader Comments (5)

Great way to share the info regarding email marketing through images or info graphics, keep busy and interested to visitor read the blog without boring, I really appreciate your blogging style. Your tips are too informative.
December 4, 2013 | Unregistered CommenterSMTP Services
The graphical presentation of these myths is really a great job done by you. It is easy to understand.
December 26, 2013 | Unregistered CommenterNicole Lowe
This is extremely biased data in order to promote services, however it is interesting that they were not able to show anything that caused increase revenue - including myth 5 which presumes and doesn't actually provide any data.
January 13, 2014 | Unregistered CommenterTatiana
What is unsolicited mail and what is email lookup you may ask? Unsolicited mail methods unwanted sends, sends which you would prefer not to get in your mail inbox. As a rule you accept mass sends offering you a few sorts of administrations, best arrangements, spa markdown coupons and so on. These sends are regarded as a piece of showcasing trick. Showcasing tricks are most likely the most serious issue everybody is confronting nowadays.
February 23, 2014 | Unregistered CommenterBuy Email Databa
Email marketing is one of the best business promotion techniques available in the market. You can utilize email marketing strategies to promote your business worldwide with a small amount of investment. It's a cost effective and quick method of business promotion.
April 14, 2014 | Unregistered CommenterLaura Watson

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