In March 2012, JP Rangaswami gave a short TEDTalk in Austin, TX, Information Is Food, about treating information similar to how we treat food.
How do we consume data? At TED@SXSWi, technologist JP Rangaswami muses on our relationship to information, and offers a surprising and sharp insight: we treat it like food.
With a background in economics and journalism, JP Rangaswami has been a technology innovator and chief information officer for many leading financial firms. As an advocate for open source and disruptive technologies, Rangaswami has been a leading force in the success of multiple startups, including School of Everything, Salesforce.com and Ribbit. He blogs (unmissably) at Confused of Calcutta.
This is an interesting concept, and was appealing to me because I talk about humans evolving into Informavores in my presentations about infographics and data visualization.
The analogy is that we have food consumption issues that cause health problems, and we can have information overload issues that can cause issues with understanding and our belief systems. I loved the quote from the presentation posing the question: “Are we going to reach the stage where information has a percentage of fact associated with it?”
The video is also available on YouTube: