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Randy Krum infographic designerRandy Krum

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Data Visualization, Infographic Design, Visual Thinking, Product Development and Marketing professional fascinated by good infographics.  Always looking for better ways to get the point across.

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« Following The White Rabbit | Main | Mapping Popular Story Plot Lines »
Monday
Apr302012

Just How BIG Is Apple?

Watch out New York! There’s a new Big Apple in town! The Just How BIG Is Apple? infographic from bestcomputersciencedegrees.com illustrates how important Apple really is to us.  Pardon me while I check a text on my iphone and post this with my Mac…

It is the first company to successfully pivot from computer maker to device maker. And its devices are now ubiquitous, its annual new product releases are among the most anticipated in the world and it recently announced it would begin issuing a dividend to its stock owners expected to generate $10 billion in the first year alone. There is also speculation that Apple will enter into the payments market in the near future (allowing its handheld products to serve in the same fashion as a credit card). This alone would turn them into a trillion dollar company.

Love this clean, easy-to-read design.  I understand the sized red bars surrounding the world map, but the GDP values are so close to each other that this visualization makes it very hard to compare between countries.  A rose diagram behind the world map might have worked much better.

I love the use of the company logos to make the bar chart more visual.  The work “billion” could have been removed from each of the values, and made into the chart scale.  There’s one bar between Google and P&G that is missing it’s company logo.  The bar chart makes this very easy for the reader to compare values between the companies, and it should identify the date these market capitalizations were gathered since these values change every day.  It also needs a copyright statement, and the URL of the origianl infographic post so readers can get back to the original high-resolution infographic. 

Found on Infographic Journal

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Reader Comments (5)

Sri Lanka is showing up as the wrong island - it has to be the island next to India, not Africa.

The name is Sri Lanka, the island pointed to is Madagascar.

Americans.
April 30, 2012 | Unregistered CommenterGrondmaster
That's pretty sick.

For apple to be controlling so much of the world's power.

Sick sick sick.

Stop buying apple products!!!
May 3, 2012 | Unregistered CommenterWe-Vibe
Pretty sure the missing bar is Berkshire Hathaway.
May 19, 2012 | Unregistered Commenterj
Actually Apple announced earlier this year that they had sold 365 million iOS devices (not 200 million)
May 25, 2012 | Unregistered CommenterMel
Actually Apple is one of the most famous and innovative firm in the world, independently wether you like their products or not. Some ideas became true and dreaming something may make it happen in the "real world"

Cassandra from
http://gazoil-collection.com
May 12, 2014 | Unregistered CommenterCassandra

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