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Randy Krum infographic designerRandy Krum

President of InfoNewt.
Data Visualization, Infographic Design, Visual Thinking, Product Development and Marketing professional fascinated by good infographics.  Always looking for better ways to get the point across.

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Friday
Nov302012

The Dangers of Speeding While Driving

The Dangers of Speeding While Driving infographic

Of course you already know that speeding is dangerous, but The Dangers of Speeding While Driving infographic from Chucker & Reibach highlights some of the statistics behind traffic incidents that result from putting the pedal to the metal!

The dangers of speeding are certainly well known to most drivers, either by getting a ticket for speeding from law enforcement or being part of an accident due to someone driving too fast or even having a loved one be a victim of excessive speeding. This infographic provides statistics about speeding, including how often speeding results in a fatality, how much does speeding actually cost and what are the main reasons that people speed. In the end, any reason a driver gives for speeding will never be worth the potential costs.

I like this design, and it lays out the relevant statistics for the reader in an easy to understand layout.

A few suggestions I would make to improve the design:

  • Too many of the statistics are shown in a large font text, but not visualized
  • Needs a URL to the original landing page of the infographic so readers can find the original, full-size version on sites that don’t link back correctly.
  • Needs a copyright or Creative Commons license statement in the infographic itself
  • How does speeding make gas more expensive?  I think it means that your car will use more gas per mile with a lower fuel efficiency (gas guzzler), but the stat wording says that you would pay $0.24 more per gallon.
  • The “Where People Speed” section is hard to understand.  Does the statistic “47% speed on roads 50MPH or less” mean that the speeding accidents happen at speeds less than 5-MPH or the speed limit on the road is 50MPH or less?  The visual speedometer implies it’s the speed of the car, but I think the stat meant the posted speed limit on the road.

Thanks to Shell for sending in the link!

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Reader Comments (5)

I am always amazed by this website, thank you very much.
December 1, 2012 | Unregistered Commenterseth
Interesting infograph.

The social cost of $76,000 for every minute of driving statistic is not believable.

I realize this statistic was legitimately created by dividing one legitimate number into another legitimate number,
but I suggest that few would consider this a plausible statistic because they can't figure out how saving their time costs society $76,000. Maybe if you crash, but most speeders are optimistic they won't crash and have hours of fast driving as evidence their optimism is justified.

Therefore, I suggest replacing this statistic with something more plausible.

I would suggest a statistic of how many other people speeders kill each year?
Or even better how many children do speeders kill each year?
Their children and others children.
December 9, 2012 | Unregistered CommenterChris Rippel
Slow drivers are one of the biggest dangers on the road and should be treated like speeders, according to Transport Department report.
Nearly a third of motorists have had a 'near miss' caused by someone travelling slowly.
January 7, 2013 | Unregistered Commentericez
Speeding while driving is always going to be dangerous for us. Rash driving is one of the main cause of several vehicle accidents these days. Car operators and other vehicle operators facing several accidents due to due speeding while driving. We need to be more careful while driving.
November 23, 2013 | Unregistered CommenterBrian Young
Info graphics is a interesting topic. It means graphics with information. With introduction of info graphics there is no need of description of any topic. By seeing the graphics we can understand the topic. The blog is really innovative. I am impressed by your creativity. It clearly explains the demerits of speed driving and everybody should keep this in mind otherwise the consequences very bad.
July 19, 2014 | Unregistered CommenterRex

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