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Randy Krum infographic designerRandy Krum

President of InfoNewt.
Data Visualization, Infographic Design, Visual Thinking, Product Development and Marketing professional fascinated by good infographics.  Always looking for better ways to get the point across.

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Monday
Oct012012

Honda Accord: 30 Years of U.S. Production

Honda Accord 30 Years of American Craftmanship infographic

Honda Accord: 30 Years of American Craftmanship is a large infographic from Honda America that was released as part of the release of the new 2013 model design of the Honda Accord in August.  Designed by Jeremy Yingling with InfoNewt (my company) this is a very brand specific, marketing-style infographic.

IN 2012, HONDA WILL MARK 30 YEARS OF ACCORD PRODUCTION IN THE UNITED STATES.

The first Japanese nameplate manufactured in the U.S., the second-generation Accord first rolled off the Marysville, Ohio assembly line in November of 1982. In the 30 years since, more than nine million U.S.-built1 Accords have helped define American manufacturing craftsmanship. The all-new 2013 Honda Accord will once again redefine space efficiency and driving joy in the midsize class, signaling the start of Honda’s next three-decade chapter of building the Accord in America. 

The 2013 model becomes the ninth major design generation of the Accord.  This gave us the opportunity to highlight differences each major model design has brought to the Accord over the last 30 years.  The design visualizes the major technical specifications, the major advancements included in the Accord and shows the multi-year periods that each design generation was available.  The eye-catching color-waterfall shows the available exterior colors available for every model year, and the milestones along the left-side of the design show the progression to reach a cumulative total over 9 million Accords produced in 2012 coming out of the manufacturing plant in Marysville, OH.

Honda has done a great job of utilizing this one infographic design in a handful of different ways.  The infographic was initially used as 9’ banners at the Honda press events, and included in the press kits provided to everyone invited to attend.  Honda has now released the infographic online on the Honda News page on Flickr, making the design available to everyone.

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Reader Comments (3)

I have a 2011 Honda Accord V6. I woke up this morning and the sunroof was opened and all the windows were down. Last night I KNOW ALL WINDOWS WERE UP AND SUN ROOF WAS CLOSED as it was cold with a light sprinkle of rain. How could this happen for all windows to be down and sunroof open the next morning??? Dave
October 28, 2012 | Unregistered CommenterConfused
Nice blog i also have same car i bought honda accord new jersey still it has a good mileage.
November 8, 2012 | Unregistered Commenterhonda accord new jersey
Honda is one of the popular car brand in the Automobile industry and particularly known for the manufacturing of luxury and sports car. Honda is now a leading car manufacturing company and also very popular for its stylish bike also. Honda bikes are now available with lots more style and designing. People now preferring Honda bikes in huge numbers. Honda cars are very stylish and beautiful. Honda is also one of the more luxurious car brand. Honda Accord is one of the most demanding model of the company and very popular in the market.
September 4, 2013 | Unregistered CommenterStanley Rock

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