Digital technology has transformed and continues to transform every aspect of our lives. In the motor industry, technology developed throughout the years has enhanced our safety and comfort. The introduction of modern safety mechanisms such as lane departure warning and brake assist systems as well as iphone applications such as Driver Reviver and Car Butler has seen technology faithfully assisting drivers in times of need. With technology advancing and disseminating at a rapid rate, Global Positioning System units have already become a staple accessory in Australian cars.
There’s not much in the way of data visualizations in this one, but it does tell a good story about the history of new technology in your car, and what’s coming soon. There’s too much text, but the use of icons and illustrations helps the story.
I’m not sure what all the dead space at the bottom is. Plenty of room for the copyright, company logo, URL to the original landing page and even a mention of the designer.
Bring on the self-driving cars!
Thanks to Sandra for sending in the link!