About

Randy Krum infographic designerRandy Krum

President of InfoNewt.
Data Visualization, Infographic Design, Visual Thinking, Product Development and Marketing professional fascinated by good infographics.  Always looking for better ways to get the point across.

Infographic Design

Looking for help creating your own infographics?  Randy’s infographic and data visualziation design company:

InfoNewt Infographic Design

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Wednesday
Oct312012

60th Anniversary of the Bar Code

60th Anniversary of the Bar Code infographic

Wow!  This year is the 60th Anniversary of the Bar Code, and I remember when checkout clerks at the grocery store had to key in every price!  OK, I only barely remember that as a kid.

The barcode is a fundamental part of how we obtain goods—from scanning items for price comparisons, adding goods to a wish lists and checking out purchased products. We use barcode scanners on a daily basis, but have you ever asked yourself how the barcode came to be? Would you believe that the first barcode was printed on a pack of Wrigley’s gum, and originally created to help grocery stores track inventory? 

Today is the 60th Anniversary of the barcode; and if you’re interested in learning more fun facts like the ones above as well as how the barcode came to be, its practical uses, and how industries have implemented the technology today, check out the infographic below.

Even without any data visualizations, this design does a good job of leading the readers through a short history, and visually shows the reader the different types of bar code technologies and bar readers.

In the footer, the design is missing both a copyright statement, and a URL to help the readers find the original full-size version on Wasp Bar Code’s landing page.  They include the home page URL, but a reader won’t find any mention of the infographic on the home page.

Thanks to David for sending in the link!

Friday
Oct262012

A Visual History of the US House poster and interview

The Visual History of the United States House of Representatives infographic poster

 

Timeplots has launched a new infographic poster, The Visual History of the United States House of Representatives.  Available for purchase from the Timeplots site for $34.95.

This large-scale (48″x32”) print is like nothing else available on the history of the U.S. House of Representatives. It depicts the progression in political ideology of every House seat from 1789 to 2010.

Other highlights include a timeline of over 100 major legislative enactments and significant developments in U.S. legislative history, and visual summaries of party control and ideological distribution of the House and Senate in each Congress. A Visual History of the U.S. House of Representatives is packed with information and is not intended to be absorbed at a glance, but rather visited and revisited over time. 

The infographic design visualizes the entire history from 1789-2013.  The main, central visualization is the unique highlight of this design.  Each representative is shown by a colored circle that matches their party affiliation, and placed along a vertical scale based on their ideology.  The circles are filled partially transparent, so you get the cumulative color effect when the circles overlap.  This creates a darker color when many representatives within any particular two-year Congress share a similar ideology, and you can see clear areas of concentration.  Fantastic new visualization method, and creates a beautiful image.

The Visual History of the United States House of Representatives infographic poster ideology

The poster also visualizes the balance of power for each two-year Congress by party, and compares it to the Senate and the President from the same time period.  Major milestones, amendments, governance issues, economy, foreign affairs, civil rights and social policy achievements are also plotted within the time periods they took place.

Nathaniel Pearlman, Founder and President of Timeplots, agreed to answer a few behind-the-scenes questions about designing the poster.

Cool Infographics: What software applications were used to help analyze the data and create the design?

Nathaniel Pearlman: So far we have programmed our information graphic prints in the R language and done the final design pass in Illustrator. I’m interested in hearing about other platforms to use for complex data and layout — especially other software applications that would allow us to create interactive and print versions from the same code base.

Cool Infographics: What’s the most interesting thing you learned from the data?

Nathaniel Pearlman: As with some of our other posters, I like the big picture: for me, the visual history of the U.S. house print shows the sweep of U.S. history — a marked contrast with the more journalistic, and immediate, take on the political and economic state of the nation that we are used to seeing in the news. You can clearly see the ebb and flow over time of ideological overlap between the parties – and how they are at such loggerheads now.

Cool Infographics: What was the hardest part behind designing the House poster?

Nathaniel Pearlman: For the House poster, it took us a while to come up with a compelling central graphic. We were looking for something visually arresting from a distance, but that captured the key patterns in the data.  I think we found that.  

Cool Infographics: What should we expect in the future from Timeplots?

Nathaniel Pearlman:  We have recently launched Graphicacy, a design group that helps other tell their own stories with print or interactive information graphics, especially involving large or complex data sets. For Timeplots, we are currently working on a history of U.S. State boundaries and a visual history of baseball. I am excited about both of them. I would also love to hear from your audience what they would like to see, and we are always looking for collaborators, if someone would like to work with us on a project that they care about. We’re open to new ideas!

Cool Infographics: Who is your primary audience for the posters?  Schools, businesses, political offices, individuals, etc.?

Nathaniel Pearlman: Our primary audience is those with true interest in the subject matter.  Our work is explanatory or educational art for smart people – and just about everyone has areas of intense interest, whether it is sports, entertainment, food, politics or finance.  Timeplots has done a lot with American politics so far, but we intend to move now into other areas as well.

 

Monday
Oct152012

The History of Film infographic poster

The History of Film infographic poster

New infographic poster by Larry Gormley from HistoryShots.  The History of Film plots out the most important films of the last 100 years into a beautiful, flowing timeline that visually separates the films by 20 different genres.

This graphic chronicles the history of feature films from the origins in the 1910s until the present day. More than 2000 of the most important feature-length films are mapped into 20 genres spanning 100 years. Films selected to be included have: won important awards such as the best picture Academy Award; achieved critical acclaim according to recognized film critics; are considered to be key genre films by experts; and/or attained box office success.

The History of Film infographic poster

You can buy the 43” x 23” inch poster for $34.00 and definitely check out the zooming viewer to see the poster up close at Historyshots.com.

Great job Larry!

Monday
Oct012012

Honda Accord: 30 Years of U.S. Production

Honda Accord 30 Years of American Craftmanship infographic

Honda Accord: 30 Years of American Craftmanship is a large infographic from Honda America that was released as part of the release of the new 2013 model design of the Honda Accord in August.  Designed by Jeremy Yingling with InfoNewt (my company) this is a very brand specific, marketing-style infographic.

IN 2012, HONDA WILL MARK 30 YEARS OF ACCORD PRODUCTION IN THE UNITED STATES.

The first Japanese nameplate manufactured in the U.S., the second-generation Accord first rolled off the Marysville, Ohio assembly line in November of 1982. In the 30 years since, more than nine million U.S.-built1 Accords have helped define American manufacturing craftsmanship. The all-new 2013 Honda Accord will once again redefine space efficiency and driving joy in the midsize class, signaling the start of Honda’s next three-decade chapter of building the Accord in America. 

The 2013 model becomes the ninth major design generation of the Accord.  This gave us the opportunity to highlight differences each major model design has brought to the Accord over the last 30 years.  The design visualizes the major technical specifications, the major advancements included in the Accord and shows the multi-year periods that each design generation was available.  The eye-catching color-waterfall shows the available exterior colors available for every model year, and the milestones along the left-side of the design show the progression to reach a cumulative total over 9 million Accords produced in 2012 coming out of the manufacturing plant in Marysville, OH.

Honda has done a great job of utilizing this one infographic design in a handful of different ways.  The infographic was initially used as 9’ banners at the Honda press events, and included in the press kits provided to everyone invited to attend.  Honda has now released the infographic online on the Honda News page on Flickr, making the design available to everyone.

Friday
Sep282012

The History of Mickey Mouse

The History of Mickey Mouse infographic

Mickey Mouse hasn’t just survived for 80 years, he has thrived. The History of Mickey Mouse infographic from Goin2Travel.com has condensed this famous mouse life style into a highlight timeline.

Mickey Mouse is the most recognizable Disney character on the planet. After more than 80 years of stardom, we thought it would be fun to review the history of this iconic mouse. From humble beginnings during the “roaring twenties”, surviving and even flourishing during the “great depression” right up to the digital age present, he and his fellow, Disney stars, are favorites of children everywhere.

So whether your planning a visit to Disney World Orlando, or just a fan,  sit back, relax, and enjoy this visual history trip through time of Mickey Mouse.

They did a good job of showing the reader actual images and photos of Mickey through the years, and I like the use of Mickey Hands as the arrowheads on the connecting lines.  

The biggest issue is that many of the images are so far away from the correct year along the righthand side, that it’s very hard to follow the connecting lines.  You really don’t want images from the 1950s visually placed next to 1970s on the timeline.  I would suggest putting the years down the middle and placing the event images on both sides so they can be adjacent to the actual time on the timeline.

The URL at the bottom should be a link to the original infographic instead of the frontpage of the company site.  You want readers to be able to find the original infographic when it’s not correctly linked on the Web.

Friday
Sep072012

Visual History of Cooper Black

Visual HIstory of Cooper Black infographic

Where’s Waldo?  More like where’s Cooper Black?  The font is everywhere! The Visual History of Cooper Black infographic was created by fibers.com to show their love for Cooper Black.

You might not know it, but you’ve seen Cooper Black. On the shop-front, in naughty magazines, album covers and candy wrappers - this depression era novelty font gets around. And why wouldn’t it, it’s curvaceous and friendly, as the type designer who created this font said, “It’s a typeface for farsighted printers with nearsighted customers.

We think Cooper Black is just lovely, with a rich and robust history - so we put that history down visually with this infographic. 

What a great topic and design!  This topic just screams for the design to show the reader actual examples of Cooper Black in action, and the use of images in the timeline does just that.  The design is focused on telling just one story, the timeline, and is fun & easy to read.

Thanks to Alia for sending in the link!

Monday
Aug272012

The Visual History of Swimwear

The History of Swimwear Swimsuits infographic by Backyard Ocean

The History of Swimwear infographic is a visual timeline from Backyard Ocean that shows the evolution of the swimsuit over the last 150 years.

The swimsuit: a symbol of stylish summer fun. Parade it on the beach or in the privacy of your above ground pool at home. Swimwear’s history has grown from cavemen furs to science fiction fancies. Artsy, classy, conservative or sexy, the swimsuit is an icon of summer style and fashion. Backyard Ocean takes a breath from swimming to see just how the swimsuit has changed through time. CLICK on the image to enlarge!

The History of Swimwear Swimsuits infographic by Backyard Ocean

This is a design by Jeremy Yingling with InfoNewt (my company).  Each model on the timeline has an illustration showing off the fashions, and represents either a new suit design or a famous example from TV & movies.  My favorite part is the associated pie chart visualizing the amount of skin coverage for each swimsuit (or lack thereof).

The design also plots the amount of skin coverage over time, the evolution of the “thong” and how skin exposure does not automatically equate to higher sex appeal.

Thanks to the team at Backyard Ocean! 

Thursday
Aug232012

The Rising Cost of Higher Education

The Rising Cost of Higher Education infographic

The Rising Cost of Higher Education from SchoolTutoring Academy does a good job visually showing the reader how quickly the price of college educations have risen.

Attending a college or university represents a significant investment for families. Tuition fees have continued to rise which has made it increasingly difficult for families to accurately budget and save. This problem is exacerbated for low and middle-income families where tuition fees as a percentage of median family income has increased significantly. Learn how affordable tutoring can help your child.

The design gets to the point immediately.  If the reader only looks at the top portion of the infographic (without scrolling down) they still walk away understanding the key message of how dramatically college costs have risen as a percentage of the median family income.  However, I don’t see any indication that the values have been adjusted for inflation or not.

I also like the concentric doughnut graphs that are used with consistent colors to show the same 8-year comparison for different income level families.  The line chart comparison of annual costs is also clear and easy to understand.

The lower portion of the design becomes too text heavy, and begins to show data values in text without visualizing them.  This is where the design will start to lose readers by trying to convey too much text information.  What is the icon in the description of Private Loans?

The bottom of the design is missing a copyright (or Creative Commons) license and should also include the URL to the infographic landing page where readers can find the original, high-resolution version.

Tuesday
Jul312012

Evolution of the F1 Car: Video & Infographic

This is totally cool!  Here is an infographic animation created by Rufus Blacklock of his infographic Evolution of the F1 Car. You can find his original video on biplaneblues.blogspot.com.

All done :) here you can watch 60 years of F1 design condensed into a minute. Each car is the winning chassis from the respective seasons. The music is ‘Together’ by She.


Evolution of the F1 Car infographic 

Here is the original Evolution of the F1 Car infographic that the video was based off of. Found at biplaneblues.blogspot.com.

Woo finished! This map tracks the history of F1 cars across the circuit at Monza. Hopefully its clear enough… its my first infographic, let me know if you have any keen ideas to improve readability.

The cars are grouped into decades, around the track you can follow various innovations and driver aids, some which became banned. Top right is steering wheel development.

 

Wednesday
Jun202012

The Trivi.al Side of Trivia

The Trivi.al Side of Trivia

Here’s some trivia on trivia! The history of trivia is mapped out in a board game fasion in The Trivi.al Side of Trivia infographic from trivi.al. The game we love is now an app! 

We’re a few days away from releasing our app Trivi.al. It’s in the hands of Apple now and we wanted to share with you an Infographic that we put together on the history of trivia called “The Trivi.al Side of Trivia.

It’s a fascinating industry with a lot of cool tidbits of knowledge we’ve throughly enjoyed learning about. And, this journey has led us to meet so really cool people from all over the world. We’ve talked with people from New York to London to Warsaw, Poland and many more in between. We’ve loved the journey so far and we hope it continues to grow as we introduce you to the app. Stay tuned and if you enjoy the infographic leave us a comment below. We’ll have some printed versions soon so if your interested let us know. Thanks

As a great way to promote thier new iOS app, Trivi.al created an infographic timeline history fo trivia that starts with taverns (places of ill repute) in Roman times and follows the trail throughout history leading up to their app launch.

Not much in the way of data visualizations, but the illustrations of celbrities, games and gameshows draw in the reader to see if they can recognize any of them.  Cool promotional infographic. 

Thanks to Joey for sending in the link!