About

Randy Krum infographic designerRandy Krum

President of InfoNewt.
Data Visualization, Infographic Design, Visual Thinking, Product Development and Marketing professional fascinated by good infographics.  Always looking for better ways to get the point across.

Infographic Design

Infographics Design | Presentations
Consulting | Data Visualizations

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Entries in internet (189)

Tuesday
Nov132012

Which Social Networks Take Home the Gold?

Which Social Networks Take Home the Gold? infographic

How popular is your favorite social network?  It is important to know if it is on the rise or decline because well, what is the use of a SOCIAL network with no one on it?  See which are on the rise and some interesting facts about who is on which social network with mashable.com’s Which Social Networks Take Home the Gold?

We love the Olympics, but an international social media showdown is a little more our speed.

Ignite Social Media is back with the 2012 Social Network Analysis Report, breaking down demographic, geographic and search data that shows which networks are the underdogs and which are mounting the winners’ podium.

Here at Mashable, we can’t get enough GIFs and hashtags. We’re excited to see that this type of digital currency is gaining value — Twitter and Tumblr are among the top five networks with the strongest rate of growth.PinterestReddit and LinkedIn round out the pack.

Launched just over a year ago, Google+ was included in the report for the first time this year but is notably absent from the list of fastest growing platforms. And while Facebook is actively continuing its quest for world domination, it’s hard to improve your growth rate when practically everyone’s already joined the club.

Check out the graphic below, with data based on a report from Ignite Social Media. It also features statistics about men versus women, the youngest skewing networks and which sites are luring in the whiz kids. The researchers at Ignite point out that social network search interest continues to remain stagnant, as it has since 2009.

The timeline trend charts are especially effective showing the rise (and fall) of many of the most popular and well-known networks.  Even though these are “simple bar charts”, they are incredibly effective in making the data easy to understand to the readers.  Although its explained in the footer, it would have been better to explain the  y-axis unit of measure along with the charts.

Found on mashable.com

Thursday
Nov012012

Finding the Productivity Sweet Spot at Work

Finding the Productivity Sweet Spot infographic

 

The Finding the Productivity Sweet Spot infographic from NICE.com takes a close look at how employees waste their time online at work, but offers a better solution to manage employee productivity.  Don’t cut off Internet to your employees!  Instead, manage their personal time online to a reasonable level and everyone wins!

Everyone wastes a bit of time at work, and some of the key sources may surprise you. It’s not just the internet that can cost employers time at work. Read our infographic on time wasting at work to understand if fantasy football or facebook causes us to procrastinate more.

There is an ideal balance of non-work activity that keeps people refeshed and employees engaged. It’s just unrealistic to expect 100% efficiency through the day. Distractions at work existed before the Internet. The key for companies is to manage these time wasters at work to an ideal level. 

Designed by InfoNewt, the infographic walks the reader through a 3-part story…

 

  1. How much time is being wasted at work?
  2. What are employees doing during this wasted time?
  3. What’s the ideal amount of time to let employees have personal time online?

 

 Big thanks to the team at NICE!

Wednesday
Sep262012

How Much Does SEO Cost?

How Much Does SEO Cost? infographic

How Much Does SEO Cost? is generally a mystery in the online marketing world.  The range is certainly big, from under $50/month up to the unbelievable price of over $250,000/month!  This informative infographic shares the results of custom research from SEOmoz, and was designed by AYTM.

How much does SEO cost? How much time do you have to discuss the various models and prices out there! However, a new survey sheds some light on the subject.

Over 500 people and companies who offer search engine optimization services were asked about how their models. Turns out, it’s most common to charge $100 to $150 per hour, in the US. But by-the-hour consulting is only one of four nearly co-equal ways of charging.

Also popular is project-based pricing, where the average price is between $2,500 to $5,000, in the US. That’s also the same average price for those who buy on a monthly retainer basis. Fixed prices on a contract basis is also a popular way that SEO is sold, but no averages were provided.

The survey was conducted by SEOmoz and compiled into the infographic below by AYTM:

From a design standpoint, there are a lot of things I like about this infographic.  

The consistent columns for regions of the world make the layout very easy to follow.  The data is also organized nicely by starting with basic demographic data to provide a foundation to the reader before getting into “The Main Event” - the main research results.

The data visualizations are fairly simple, and very easy for the reader to understand.  I also like the variety of data visualization methods; no one wants to see all bar charts.  The color scheme is also simple, which visually implies a certain level of authority.  By taking complex data and designing simple visualizations, the design shows the readers that SEOmoz has a clear understanding of the content.

The actual values are not included in the design, which is disappointing.  Since this was custom primary research, I have no way to validate the data visualizations without seeing the data, and that reduces the credibility of the entire design.  From a sharing perspective, it’s hard to quote interesting statistics in a text Tweet or Facebook post without having the numbers to work with.

Legends are Evil!  My biggest complaint is their use of legends in a few sections.  In those charts, the colors are visually hard to differentiate, and the reader has to work very hard to understand which pie slice or bar goes with each color.  This is only a problem in the Agency Type and Common Client Types sections.  The rest do a good job of connecting the data labels directly to the visualization.

The footer should include some type of copyright statement, and the URL for readers to find the original infographic landing page.

Found on Visual Loop

Tuesday
Jul172012

HTML5: Past, Present, Future

HTML5: Past, Present, Future infographic

The future is now! HTML5: Past, Present, Future infographic from Dot Com Infoway takes a trip trough time to explain how evolutionary HTML5 is.

HTML5 is the next evolutionary step for the Web world. With HTML5, the possibilities for Web usage are endless. At DCI, we are proud to be ahead of the game in offering HTML5 development for our many clients.

The published HTML5 infographic elucidates the history of HTML through an appealing timeline from its inception in 1990 to HTML5 in 2009. It also lists out the key features, uses and the role of HTML5 in Web applications in a captivating manner. The infographic also illustrates the compatibility of Web applications with various web browsers. It is interesting to note that Chrome and Safari maintain a higher compatibility rating than that of Opera and Internet Explorer.

Mobile applications are what we excel at. We understand how to create the most advanced apps through our development and work with our clients. Research indicates that by 2016, HTML5 usage with mobile browsers will surge to 2.1 billion. And by this year alone, the use of HTML5 in mobile application development has increased to 78%.

It is evident from the research data that HTML5′s trajectory will continue to grow to unbelievable heights in the near future.

This is a beautiful, clear infographic design.  The color palette is kept simple, and the use of icons is fantastic.

From a data visualization perspective, there are a couple of things that would make the design even better:

  • It might be just my own taste, but I think the timeline should be laid out to match the correct spacing of the years.  Visually it looks like some something happened every year on the timeline, when in reality each step jumps a different number of years.
  • Most of the data sources are cited in among the the visualizations, but no source is cited for the Browser Compatibility numbers.  Where do these values come from?  Are they believable?
  • Also in the Browser Compatibility, the shaded portion visualizations are wrong, and don’t match the values they are supposed to represent.  First, because the icons are circles, you have to shaded the AREA of each shape to be true to the data.  If you shade the height of a circle based on the data, the visual doesn’t match the values.  Second, even shading them by height was done incorrectly.  For example, Opera compatibility on Mobile is listed as 60%, but the visualization shows some number under 50%.

Found on Infographics Archive

Friday
Jun292012

The Massive Challenge of Search Engine Complexity

Search Engine Complexity Infographic
Courtesy Stone Temple Consulting

The complexity of generating Search results online is HUGE.  The What’s So Hard About Search? infographic from SEO expert Eric Enge at Stone Temple Consulting takes a look at the massive numbers involved with indexing and searching the Web.

Building a search engine is a very complex task. I often find myself trying to justify to people why it is that search engines can’t understand their site. They seem fixated on believing that a search engine should understand it if a human can understand it. The short answer is that with an infinite amount of time the search engine could, but the scale of the Internet makes it oh so VERY hard.

The infographic below tries to give you some sense of the scale of the problem. Please note that a few numbers are hard to truly pin down, but I pulled them from the best sources I could. For example, no one really knows how many pages there are on the web, though Majestic SEO is aware of 3.7 trillion (the number I used) or the average web page size.

Regardless, the message is the same either way. The web is a really complex place!

Designed by InfoNewt, the design gathers data from a number of different sources to put together the picture of complexity.  Combining the number of web pages, the average number of links on each web page, the amount of data online and the number of searches every minute, you begin to understand the scale of the challenge search engines face.

This design takes a different approach by citing each data source along with it’s visualization instead of gathering them all at the bottom.  I think it works well with this many different data sources, and is easier for the readers to understand where each part of the data comes from.  All of the key elements are included at the bottom: copyright, brand logo and the URL to the infographic landing page so readers can always find the original (even when blogs repost it without linking or using the embed code).

I just have to say “Cheers!” to the developer teams that tackle this problem every day.  The scope of this challenge will only get bigger in the future!

Thanks to Eric and the team at Stone Temple for being great to work with!

Tuesday
Jun262012

Ruby on Rails Popularity Index 2012

Ruby on Rails Popularity Index 2012

Ruby on Rails isn’t about the gem, but to some people it is just as valuable. It allows people to enter the basic programming world as painless as possible. The Ruby on Rails Popularity Index 2012 infographic created by exist.com (found on infographicjournal.com) illustrating its popularity!

Ruby on Rails has taken the web development world by storm since its first full release in 2005. Yet with new web platforms arriving each day, usage share of frameworks has become quite fragmented. So in this post, I compiled the latest trends and figures of Ruby on Rails from different sources, as well as some stats of the Ruby language.

Here’s an infographic we’ve created that visualizes how far Ruby on Rails has gotten since its release in 2005.

This design from Exist.com comes from Philippines, so there are a couple English grammars errors like “oftenly”, which isn’t a real word.  The design does a good job gathering a number of stats from different sources together to show the general trend of growing usage of Ruby on Rails over the last 5 years or so.

Monday
Jun112012

It's All About The Images

It's All About The Images infographic

Here’s some irony for you. It’s All About The Images infographic from MDG Advertising relays information visually about the importance of relaying information visually.  Yes, it’s very meta.

Some say image is everything, and that’s especially true on the Internet where the shift to visual optimization is playing an increasingly important role in the recent phenomenon of photo marketing. In light of their numerous benefits for brands of all kinds, MDG Advertising developed an insightful infographic that illustrates the influence of images on a company’s business, branding, search, and social media efforts. For insight on optimizing images for content and commerce, along with advice on image optimization techniques, take a look at the following infographic to see why images can help make success a snap.

In our world, this information is true for posting infographics as well as photo images.

Thanks for sending in the link!

Tuesday
Jun052012

Market and Competitive Intelligence Trends

Market and Competitive Intelligence Trends

Meidata brings us the Market and Competitive Intelligence Trends infographic that covers the sources and uses of competitive intelligence online and related Internet trends that affect the availability of information.

Meidata is a company in Israel, but has clients from around the world.  The infographic is based on their own internal information from global customers and system statistics, so this information is not available anywhere else in the world.

Designed by Robert Ungar at Meidata, the design is colorful and easy to follow.  A great design overall.  One of his best design accomplishments is the language translation.  More than merely pasting the translated text, the design has to account for the change in direction between Hebrew and English, and still tell a smooth story.

You can view the original design in Hebrew, and they just released an English language version (above) on their site, and you can download either the English PDF or the Hebrew PDF.

 

 

Thanks to Shaul from Meidata for sending in the link, providing the information and the English translated version.

Tuesday
Feb212012

The United States of Craigslist

Welcome to The United States of Craiglist! This infographic map, found on the IDV User Experience blog, shows approximately how craigslist divides its geographic zones across the U.S.! Very important for a website who bases its usefulness on location!

WHY?  Locality is inherent to the value of craigslist; I go to craigslist.org but I get kicked over to the local instance of craigslist (my IP address sources me to somewhere in the illustrious Lansing, MI).  But how does craigslist know where to send me?   Some mysterious system of assigning a geocoded IP address to just the right site must be in place…I wonder what that map looks like.


When Ian Clemens proposed the idea, I looked around to find an existing map of craigslist sites-to-areas -maybe even find the lookup that they themselves use. I couldn’t find anything like it.
Whether it matches their system well or not, here is a map that approximates geographic coverage to individual sites using a Voronoi process as a base (more info on process below).  It is at least a start at visualizing the geographic coverage and distribution of the community-driven instances of craigslist.  Shapes like this might provide some useful context for other data, demographic or market information, for instance.  Also, when pulled into VFX, it can serve as an input to some spatial querying on those other metrics.

It’s worth noting that this is not from Craigslist at all, but an outside analysis of the cities from the craigslist site and approximates the geographic areas covered by each.  A complete post about how this map was generated is available here, and they have even made all of the data files available in a number of different formats.  Bonus!

Craigslist doesn’t care about state lines, counties, time zones or voting districts.  They care about defining an area that covers certain population levels that effectively use their service.

Thanks to Jim for sending in the link!

Wednesday
Feb152012

Website Hosting Decisions

The Hosting Decisions, From the Chalkboard infographic from Rackspace UK Hosting helps customers to choose how to host their site with this visually decision map.

OK so you already know that we’ve been helping customers define their hosting needs for some years now.

But as customers adopt more service based computing resources like cloud hosting, it’s only logical that they will also now ask more of their hosting provider to ensure they are getting the correct solution.

So we thought hey, let’s produce an infographic to take customers through a simple decision making process on a route to the solution that’s right for them.

This one is a clear, focused topic.  Easy to read, and not a lot of illustrations or images to get in the way.  This decision for companies is actually a little more complicated, but the infographic does pose the right questions.

Thanks to Sav for sending in the link!