Randy Krum infographic designerRandy Krum

President of InfoNewt.
Data Visualization, Infographic Design, Visual Thinking, Product Development and Marketing professional fascinated by good infographics.  Always looking for better ways to get the point across.

Infographic Design

Infographics Design | Presentations
Consulting | Data Visualizations

DFW DataViz Meetup
NEXT EVENT: September 23, 2015

Join the DFW Data Visualization and Infogrphics Meetup Group if you're in the Dallas/Fort Worth area!

Search the Cool Infographics site

Custom Search




The Cool Infographics® Gallery:

How to add the
Cool Infographics button to your:

Cool Infographics iOS icon

- iPhone
- iPad
- iPod Touch


Read on Flipboard for iPad and iPhone

Featured in the Tech & Science category

Flipboard icon

Twitter Feed
From the Bookstore

Caffeine Poster

The Caffeine Poster infographic

Google Insights

Entries in Google (28)


Google in 2011: Courtroom & Boardroom

Google in 2011: Courtroom & Boardroom is a new infographic from Search Influence.  At it’s heart, this is a timeline history of acquisition and courtroom events through the first nine months of 2011, but there is a lot going on here.

Events are laid out in a psuedo-calendar format for each month, flagged by country and shaded to indicate win or loss.  The change in stock price is also shown for the actual day of each event, but even though this implies the event’s impact to stock price, there are always many more factors driving price changes.  Events are connected by colored lines to indicate on-going events and the related division of Google’s business.

I hope they keep evolving this design.  In it’s current state, it’s a little hard to follow, but I love the multiple layers of data represented.  This design could evolve to be more easily readable, and even be applied to other companies as well.

Thanks to Matt for sending in the link!



The 20 Most Expensive AdWords on Google

Where’s Google Making Its Money? is a great example of using data that your company has to showcase your services.  This one is from WordStream, and they analyzed their own keyword database to find the most expensive keywords from AdWords over a 90-day period.

From WordStream:

On the heels of Google’s blow-out Q2 2011 earnings announcement last week, we wanted to find out the most expensive keywords - what keywords demand the highest costs per click and are most competitive in terms of high search volume. Since the vast majority of Google’s profits come from AdWords advertising, these high CPC keyword categories are responsible for a large part of Google’s profits.

From TechCrunch:

WordStream, a venture capital-backed provider of hosted software that automates most of the manual work involved with creating and optimizing both paid and natural search engine marketing campaigns, has done some research to discover which keyword categories fetch the highest costs per click (CPC) in Google’s AdWords solution.

And of course, they made an infographic based on the results of their research

Found on Chart Porn and The Big Picture.


Humor: Corporate Organizational Charts

From Bonkers World, Organizational Charts is a very funny look at the corporate cultures and structures for some very high-profile tech companies using hand-drawn organization charts as the visual language.

Found on Daring Fireball.


Google's Collateral Damage


Another cool flowchart-style infographic by Jess Bachman for SEOBook.com.  Google’s Collateral Damage visualizes how Google’s evolving search algorithm is impacting the Web.

Google’s PageRank worked well until people realized what drove search & how to optimize for it. But the web moves much faster than the colleges do. A million spam pages are created every hour! Thus Google’s relevancy algorithms have grown in complexity over the years.



Google Data Viz Challenge: Visualize Your Taxes

Google has partnered with Eyebeam to sponsor the Data Viz Challenge: Visualize Your Taxes using data provided by WhatWePayFor.com.  I really like the data viz styles used as a font, similar to the Goole Doodles.

Every year, Americans fill out income tax forms and make a payment to the IRS. It’s an important civic duty, but it is also a lot of money. Where does it all go? Using data provided by WhatWePayFor.com, we challenge you to create a data visualization that will make it easier for U.S. citizens to understand how the government spends our tax money.

The Prize: $10,000 in prizes with $5,000 for the top entry.  Winning entries will featured on the DataVizChallenge.org website, the Official Google BlogEyebeam.org and Fast Company’s design blog, Co.Design.

The Deadline: Submit your entries by midnight of March 27, 2011. Finalists will be announced the week of April 11, and winners will be publicly announced on Tax Day (April 18, 2011). 

Participants must be residents of the U.S., which is an issue for many would-be designers.

Found on Infographics News, VizWorld and Infosthetics


Google's Periodic Table of APIs & Developer Tools

From the Google Code site, the Periodic Table of Google APIs & Developer Tools is a cool layout of the tools available.  It’s actually well designed table, so each element is clickable, and takes you to the information page about that particular API.

They’re color-coded by category, but many of them belong to multiple categories.  For example, the Google Analytics is part of Data APIs, Ads and Tools.  If you mouse over the category names at the top, all of the members of that category are highlighted below.

Found on Twitter through @illuminantceo


Google(graphic) - Google's Acquisition Appetite

From Scores.org, a data-heavy Google(graphic) by Jess Bachman, Google’s Acquisition Appetite.  Visualizing almost 10 years of Google’s acquisitions and investments, and there’s hardly a month that Google didn’t invest in something.

I like the multiple dimensions to the data.  Three columns show how the acquisition helped Google, the colors of each acquisition show what assets were gained, an additional circle shows the value of the acquisition (if it is known) and of course the timeline aspect.

Great job Jess!  I’d love to see you keep this updated somewhere.


Google Maps for Mobile timeline

Last week, Vic Gundotra, Vice President of Engineering ay Google, posted the Google Maps for Mobile timeline on the Google Mobile Blog as part of his post on the history of Google Maps for Mobile Devices.

Page 1 2 3