About

Randy Krum infographic designerRandy Krum

President of InfoNewt.
Data Visualization, Infographic Design, Visual Thinking, Product Development and Marketing professional fascinated by good infographics.  Always looking for better ways to get the point across.

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Entries in corporations (100)

Monday
Aug042008

The Art of Visual Thinking

Last week, Guy Kawasaki posted a good interview with Dan Roam on his blog.

Do you recognize this picture? It's how Southwest Airlines was pitched.

To provide more insight into the process of visual thinking, I tapped Dan Roam. He is the author of The Back of the Napkin: Solving Problems and Selling Ideas with Pictures . In this interview he explains why and how to use visual thinking in your business. Click here to read it. To learn even more about visual thinking, be sure to read his book.

Monday
Jul212008

When are you at risk online?

From the Mozilla website, and obviously a part of their sales pitch.  I picked up that the calendar arrangement of the squares is in fact correct for 2006.  Its getting the small things right that help make good infographics.

An independent study shows that, in 2006, IE users were vulnerable to online threats 78% of the time. Firefox users? Only 2%.

“At risk” defined as publicly available exploits with no patch. Source: “Internet Explorer users Unsafe for 284 Days in 2006” Brian Krebs, Washington Post, 1/4/2007

Wednesday
Jul162008

iPhone 3G under the hood

Will all of the hype around the launch of the iPhone 3G, I wanted to share a simple infographic showing the circuitboard from inside one of the new phones.  It clearly identifies each major component and also adds what that compnent does inside the phone.  The graphic really adds a significant amount of depth to the article.

The full article is from TechOnline.

Monday
Jul072008

The iPhone Timeline

From iPhoneGold.org, is a cool little iPhone timeline.  I couldn't find an author to credit, just the website.

Found on digg.com

Thursday
Jul032008

Top 10 UK Brands 2007 Visualisation


Top 10 UK Brands 2007 Visualisation, originally uploaded by visual think map.
Inspired by the infographic "Who Owns the Car Companies" that I originally posted about in October 2007, Chris Watson, from Visualthinkmap.blogspot.com, has created a cool infographic showing the owners for some of the top brands in the UK.

Great job Chris!

Wednesday
Jun042008

Greenwashing


From Futerra Communications:

Our Greenwash Guide (PDF) was born out of a desire to help communications professionals get their green messaging right. The majority of Greenwash is the result of over-eager communications campaigns that lack environmental rigour rather than malicious intent.
Found on Melodies In Marketing, thanks Mario!

Saturday
May032008

Fostering Innovation at Pixar


Only a little bit off-topic. This is a great interview with Brad Bird from Pixar on how they build an environment for innovation. The lessons apply to movies, product development, design and of course designing infographics. Lesson Six is my personal favorite!

Found on Daringfireball.net

Tuesday
Apr292008

Google PageRank Explained


Another good infographic from Elliance.com.

Google assigns a numeric weighting from 0-10 for each webpage on the Internet; this PageRank denotes your site’s importance in the eyes of Google.

Sunday
Apr272008

Who Owns the Car Companies? (UPDATE)


TooManyCars.com has updated their family tree style poster of how all of the car companies are related. The latest updates were as of 4/1/08. They have also changed to better software used to zoom into the poster. Each of rectangles you see on the images will zoom in close so you can read the details about the connections.

They've really done a good job tracking down the specific types of relationships and the ownership portions between the companies. High-res PNG or PDF files are also available.

Thursday
Apr172008

The Growth of Wal*Mart


Great video found on blog.kiwitobes.com that show the store expansion of Wal*Mart starting with the first store in 1962. Based on the publicly available data on freebase.com.