About

Randy Krum infographic designerRandy Krum

President of InfoNewt.
Data Visualization, Infographic Design, Visual Thinking, Product Development and Marketing professional fascinated by good infographics.  Always looking for better ways to get the point across.

Infographic Design

Looking for help creating your own infographics?  Randy’s infographic and data visualziation design company:

InfoNewt Infographic Design

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Entries in corporations (97)

Monday
Mar152010

The FedEx Universe

Revised Infographic

Robin Richards (ripetungi) created this infographic about the FedEx Universe for MeetTheBoss.com.  The version above is slightly modified to correct the size of some of the bubbles, add some mind-map style connection lines and add some photo images.

 

Created for MeetTheBoss.tv, it is a celebration of Fedex as a company and its size.  Working thought creating this, I was amazed at the huge numbers involved in running a global company and getting packages around the earth.  This is what I have tried to show.

I have updated this infographic.  I received some great feedback from Randy Krum over at Coolinfographics.com (Great Site) and on reflection decided that it could be improved with greater use of the bubble mind map graphics.  So that is what I have done.  Also added some more eye candy with images inside of the main bubble totals. Let me know what any thoughts on the old vs the new.

 

You can see the original version below, and Robin has posted some comment about creating it on his blog, ripetungi.com.  There’s a lesson here for infographic designers everywhere; the viewer sees the area of objects as representative of scale.  So in the original version, the diameter of the bubbles changed with the value, but in the corrected version, the area of the bubbles changes.  When the diameter increased by 2x, that meant that the area increased by 3.5x and the bubbles didn’t accurately represent the values.

Also worth noting that Robin created this infographic in ONE day.  Great work under tight timelines!


Original Version

Thursday
Dec102009

The Carbon Economy - Infographic Video

New infographic video from Xplane.com.  The Carbon Economy takes a look at the political landscape around climate issues and new, green markets are emerging.

Created with The Economist, the video conveys the state of global climate change and what steps must be taken to reach a positive outcome. The piece was shown at The Economist’s recent Carbon Economy Summit in November 2009.
Timed with the publication of a special report in The Economist, The Carbon Economy summit examines how the political environment has changed since Kyoto and how committed regions and industries are to a sustainable carbon strategy.

 

Tuesday
Dec012009

Vote With Your Dollars! - Corporate Political Contributions infographic



Vote With Your Dollars, is a corporate political contributions map.  Using the public data from the Center for Responsive Politics (2004-2008), GoodGuide.com has plotted the balance of contributions from companies.  Mouse-over a specific company logo to see the detailed data (like Dell above).
View the political contributions of your favorite companies and see how you vote with your dollars.  The data is surprising!
You can choose specific companies or business sectors, and then change the sort order.  Here is the retail sector sorted by Most Democratic Leaning:



Thanks Anthony for sending in the link.  Sorry it took so long to get posted.

Wednesday
Oct282009

A Graphic History of Newspaper Circulation



From The Awl, this certainly isn't the prettiest infographic I've ever seen (it's basically just a line chart), but it tells it's story to the viewer very well.  Maybe there are times when a simple chart from Excel can do the job...NAH.   From a title that proclaims "A Graphic History of Newspaper Circulation" we certainly expect much more visual information.

I'm sure many of the graphic designers reading this blog could turn this data into a significantly better infographic (hint, hint...).

Every six months, the Audit Bureau of Circulations releases data about newspapers and how many people subscribe to them. And then everyone writes a story about how some newspapers declined some amount over the year previous. Well, that's no way to look at data! It's confusing—and it obscures larger trends. So we've taken chunks of data for the major newspapers, going back to 1990, and graphed it, so you can see what's actually happened to newspaper circulation. (We excluded USA Today, because we don't care about it. If you're in a hotel? You're reading it now. That's nice.)
Some surprising trends: the New York Post has the same circulation it had two decades ago! Also, the once-captivating battle of the New York City tabloids has become completely moot.
Some unsurprising trends: the Los Angeles Times is an absolute horrorshow. Not shown: the Boston Globe disappearing off the bottom of this chart, in a two decade decline from 521,000 in 1990 to 264,105 this year.
Found on Daring Fireball.

Wednesday
Oct072009

CEO Compensation Infographic Contest Winner!




In September, GOOD magazine held an infographic contest to illustrate the top CEO compensation packages.  The above infographic by Dee Adams wins the prize!
Dee Adams’s piece “The Top 8 of CEO Compensation” does an excellent job of illustrating the massive salaries of CEOs and relating them to regular employees in a clean and simple manner. It’s our winner, and Adams will take home our prize package, including a GOOD T-shirt, a free subscription, and $250. You’ll be able to see her infographic in print in our next issue as well.
All of the entries are available for viewing here, but I wanted to include a few of my other favorites:


By Robin Richards:



By Jessica Karle:







Monday
Jul272009

Amazon Acquisitions infographic


Found on meettheboss.com, a decent infographic of the acquisitions that Amazon.com has made over the years.  Drawn like an org chart, I like that each branch represents another year, so it becomes a timeline.

Monday
Jun222009

Market Visual (BETA) knowledge maps


I came across Market Visual Knowledge Maps this morning.  It claims to still be in BETA, and it maps business relationships based on companies or people that you enter.  It seems to build these mind maps on the fly, and saves any maps that you have build so you can retrieve them later.


It's a service you have to pay for, but if you're looking through annual reports and SEC filings to find people and connections, this will save you a bunch of time.  There's a fully interactive sample map, as well as an introductory video.

Tuesday
Jun022009

Déjà Poo: The Living Machine Sewage System


I saw that Nathan posted this one over on FlowingData this morning, and I had to share.  This is from a Wired article on howusing the plants in the lobby of an office building can help treat the sewage generated.

Tuesday
Mar172009

Bad News for Newspapers


Infographic from the NY Times (I know, ironic isn't it?) that shows the drop in circulation of major newspapers across the U.S.
Heavy debt has dragged several newspaper companies into bankruptcy. The industry’s dwindling revenues have forced some money-losing papers to close, and papers that are for sale are having trouble finding buyers. Experts say that before long, a major American city could be left without a daily paper. (Related Article)
Found on Twitter from @edial

Tuesday
Feb032009

Mapping the Growth of Target


Nathan Yau over on FlowingData.com has done a great job creating an animated map showing the growth of Target stores across the U.S.
Well, fortune was smiling on me last week, and I got a hold of data for Target opening dates and locations (thnx, Cole). So here it is - a map that shows the growth of Target from 1962 through 2008.
Nathan has promised to combine the data from this map with his previous work mapping The Growth of WalMart, into one map where you can see the differences.  So we'll keep our eyes out for that.

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