About

Randy Krum infographic designerRandy Krum

President of InfoNewt.
Data Visualization, Infographic Design, Visual Thinking, Product Development and Marketing professional fascinated by good infographics.  Always looking for better ways to get the point across.

Infographic Design

Looking for help creating your own infographics?  Randy’s infographic and data visualziation design company:

InfoNewt Infographic Design

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Entries in audio (2)

Tuesday
Aug142012

The Lifespan of Storage Media

Crashplan has just released The Lifespan of Storage Media, a comprehensive guide to how long your data will last.  Designed by Mike Wirth with InfoNewt, this infographic compares the expected lifespans of popular media types used over the last 100 years to save different kinds of information: computer data, photos, videos and audio.  Do your 8-tracks still play?

As each new form of data storage comes on the scene, the market is at first enamored with its compactness, convenience and hoped-for data longevity. But invariably, the reality of physical vulnerability and a limited lifespan remains. Eventually, all media fails, but Cloud backup is forever.

This was a fantastic project to work on, and the data research was the most challenging piece.  We had to find data to support both an average expected life and an extended “with extreme care” life.  We certainly found some contradictory data sources, and ultimately used data we felt was the most commonly accepted in the industry.

Do you have old computer backups burned to CDs, tapes or even hard drives on your shelf?  Don’t count on being able to read the data from them too much longer!  The short lifespan for many of these types of media that people use everyday to archive their personal photos and videos was most surprising.

Thanks to the team at Crashplan for a great project!

Tuesday
Jun192012

11 Steps To Voice-Over Success

11 Steps To Voice-Over Success

Interested in trying to make money as an audio voice-over actor?  Thanks to 11 Steps to Voice-Over Success infographic from Voices.com, now you know how to get started!

Voice over actors give life to animation works, enlighten us through film narration and bring energy to radio commercials. The industry is estimated to be worth $12.3 billion worldwide, and is growing because of new digital mediums such as mobile radio, apps with audio podcasting. If you’re interested in voice acting, learn the 11 steps to voice-over success in this amazing infographic.

This design combines a process flow, some data visualizations, some illustrations and text descriptions in an easy to follow layout.  The large colored blocks for each step resemble following a board game path to make it simple for the reader to follow the process.

I think the design could have reduced the amount text much further.  I think there’s too much detail included to be quick to digest for the readers.  At the bottom there should have been the URL link to the original, full-size infographic (in addition to the Voices.com front page) and a copyright statement.

This design visualizes an 11-step process, and a good comparison would be the 10-step process design for How Affiliate Marketing Works I designed last year.  My approach was to give the reader the basics of the process, and then let them go to the website to get more details.  This design attempts to give the reader more complete information about each step of the process.  What do you think?

Thanks to Ashley for sending in the link!