Randy Krum infographic designerRandy Krum

President of InfoNewt.
Data Visualization, Infographic Design, Visual Thinking, Product Development and Marketing professional fascinated by good infographics.  Always looking for better ways to get the point across.

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Anamorphic Parking Garage Signage

These are images from the Eureka Tower in Melbourne, Australia.  Emery Studio (look at the "Placemaking" link) had the opportunity to use both the horizontal and vertical surfaces to design some anamorphic signage in the parking deck.  When viewed from the correct direction as you're driving, the words appear legible and lead you in the correct direction.  Viewed from another angle, the words appear as abstract lines and colors.

Thanks Ethyl for sending the link on Twitter!  Images are from the Kosmograd blog.

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Reader Comments (6)

That's it. I'm not visiting your site anymore.

December 26, 2008 | Unregistered CommenterAnonymous

I haven't seen this before and it's awesome. Thanks!

December 26, 2008 | Unregistered CommenterBrian Dixon

Great find. Great blog. One more follower!

December 26, 2008 | Unregistered CommenterJan Schultink

really interesting that they used this in public space. it looks just like anamorphic art (i wrote about this here:)


good stuff!

December 27, 2008 | Unregistered Commenterligress

Amazing. One more follower from here too.

January 20, 2009 | Unregistered Commenter*nen
That's an interesting and creative idea. If anything, that's one way to make sure people know where they're going in a parking garage.


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